Are you struggling to get good results in your real estate investing business, such as raising capital and generating leads, despite your marketing efforts? Dive into this interview with Jesse Futia, a LinkedIn branding expert and an investor, to discover more about LinkedIn and its power in growing your brand and online presence.

Jesse provides high-powered tips on utilizing your LinkedIn account as an investor, content postings, email campaigns, newsletters, and more. Don’t miss out on this episode to start claiming your reputation in the competitive world of social media!

Key Points & Relevant Topics

• How Jesse started from a small project to getting involved in student housing, commercial space, and syndications
• Some ways to differentiate yourself from other student housing owners and landlords
• Benefits of transitioning from student housing to larger asset classes
• What makes LinkedIn a powerful platform for investors and other professionals
• Why consistency is important in LinkedIn content posting
• Authenticity and why it matters for your online presence
• Drip campaign newsletter: What it is, how it works, and how to nurture it
• Jesse’s perspectives on constantly sending emails, texts, and outreach messages to people for marketing
• How to identify real or fake (spammers, scammers, etc) people who reach out on LinkedIn
• The advantage of upgrading your LinkedIn to a premium account
• The importance of taking consistent action in getting positive results on social media branding

Resources & Links
Apartment Syndication Due Diligence Checklist for Passive Investor

About Jesse Futia

Jesse Futia is the Principal and CEO of Executive Equity Investing. Jesse grew up in Albany NY and graduated from the University of Albany. He was commissioned as an officer in the US Army and served as a US Army Ranger from 2019-2021. Jesse Began investing in real estate during college where he and his family built one of the largest student housing portfolios in Albany, NY. In 2021, Jesse made the transition to commercial real estate with the goal of investing in mobile home parks, apartment buildings, and self-storage deals to achieve incredible returns for investors. 

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