Improve your ability to influence and become better at selling with today’s guest Paul Ross. He’ll give us practical tips to help you understand people’s actual pain points and help them make quicker decisions so that you get faster outcomes in your real estate deals! Discover the power of words and how you can use them to your advantage when you listen to this episode!

Key Takeaways to Listen for

• What is hypnotic communication?
• The application of neurolinguistic programming to sales
• What’s the first step to changing your way of communicating?
• The importance of applying informed enthusiasm and realistic motivations
• How to effectively compound suggestions in order to persuade
• Benefits of mastering words and language in selling

Resources Mentioned in This Episode

• Subtle Words That Sell by Paul Ross | Paperback
• Get your 5-Part Invisible Influence Series by texting the word COMPEL to 411321. For listeners outside of the United States, use Whatsapp and text the word COMPEL to 919-7411-321. Remember to enter your best email address so we can send the goodies!
• Free Apartment Syndication Due Diligence Checklist for Passive Investor 

About Paul Ross

Paul Ross is on a passionate mission to guide already successful sales professionals and entrepreneurs to radically up-level their sales results. He is an Author, Speaker, Elite Sales Trainer, Master Hypnotist, and Master Practitioner of Neuro-Linguistic Programming. Over the past 30 years, he has guided tens of thousands of people to use the power of words to design their own results.