Develop your brand and invest in a platform that will assist you in engaging more potential leads. In this episode, Albert Baez and Ransome Tucker discuss the relevance of having digital asset management software to assist real estate investors in growing their businesses.

Key Takeaways To Listen For

• How the digital landscape drives small business owners’ campaigns
• The pros and cons of using a digital platform for small businesses
• How to build a community of content creators 
• Steps to create your digital assets in the right way
• Benefits of subscription business model
• Traditional marketing vs digital marketing 
• Impacts of digital transformation to real estate investing
• Expanding market strategy through audio and video and audiogram

About Albert Baez and Ransome Tucker

Blended Sense is a media technology platform founded in Austin TX, that connects business owners with creative professionals in their local communities. Each month dedicated creative teams capture, edit, and deliver digital media assets to help start and grow local businesses.

Ransome and Albert are long-time colleagues in the inside sales and technology space, helping grow and scale startups like Profitfuel, Yodle, Opcity, and Mainstreet Hub. All of these companies sold for 8 and 9 figures. In 2019 Albert approached Ransome with the idea of starting a digital platform that would make high-quality production services accessible to the average small business owner. Ransome quickly jumped at the opportunity to invest and join the advisory team. After spending the last 4 years at a tech-enabled brokerage called Home City, acquired by Better Homes and Gardens, Ransome joined Blended Sense full time in May. Ransome and Albert are obsessed with the idea that content production and distribution are an essential part of doing business in the digital age. 

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